QT143 - Chuyn thc tp tt nghip Li ni u Hin nay, xu th ton cu...

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Unformatted text preview: Chuyn thc tp tt nghip Li ni u Hin nay, xu th ton cu ho nn kinh t ang din ra mnh m, nh hng tch cc v tiu cc ti nn kinh t ca mi quc gia ni chung v hot ng sn xut kinh doanh ca tng doanh nghip ni ring. Mc nh hng ph thuc vo tim nng, sc mnh ca bn thn nn kinh t mi nc v chnh sch ca Chnh ph. Trong nhng nm qua, b mAEt t nc ta c nhiu thay aei, kinh k ngy cng pht trin, i sng nhn dn ngy cng c ci thin. l do t nc ta kp thi chuyn aei t c ch bao cp sang c ch th tr ng c s qun l ca Nh nc. i sng nhn dn ngy cng c nng cao, do nhu cu mua sm hng ho cng pht trin theo. Do vy m cc doanh nghip khng ngng hon thin cng tc tiu th sn phm. Trong c ch mi s cnh tranh ca cc doanh nghip ngy cng gay gt, v vy c nhiu doanh nghip khng chu c sc p ca th tr ng khng ng vng c, nhng cng c nhiu doanh nghip vi ng li kinh doanh ng n vt qua c nhng kh khn , nm bt kp thi c hi, thch nghi c vi iu kin mi nn tn ti v pht trin vng vng. Mt trong nhng doanh nghip c Cng ty bnh ko Hi Chu. Chuyn thc tp tt nghip Cng ty bnh ko Hi Chu DNNN thuc Taeng Cng ty Ma ng I- B NN&PTNN- l mt trong nhng Cng ty sn xut bnh ko lu nm v c uy tn trn th tr ng song hot ng tiu th sn phm ca Cng ty hin nay gAEp khng t kh khn, mt mAEt do s cnh tranh gay gt ca cc Cng ty, cc hng sn xut bnh ko trong v ngoi nc, mAEt khc phi k n cng tc tae chc hot ng tiu th ca Cng ty cn nhiu hn ch, cn khc phc. Trn c s kin thc hc cng nh nhng hiu bit thc t v tnh hnh sn xut kinh doanh ca Cng ty, em chn ti: Bin php y mnh hot ng tiu th sn phm Cng ty bnh ko Hi Chu cho n tt nghip ca mnh nhm phn tch , nh gi tnh hnh tiu th sn phm ng thi mnh dn xut mt s bin php nhm y mnh hot ng tiu th ti Cng ty. Ngoi li m u, kt lun, mc lc v danh mc ti liu tham kho, n c chia l 3 chng. Chng 1: Gii thiu chung v Cng ty cae phn Bnh ko Hi Chu. Chng 2: Thc trng cng tc tiu th sn phm ca cng ty bnh ko Hi Chu Chng 3: Phng hng v mt s bin php y mnh tiu th Chuyn thc tp tt nghip sn phm Cng ty bnh ko Hi Chu....
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This note was uploaded on 09/15/2011 for the course BUSINESS 089563 taught by Professor Mr.blink during the Spring '10 term at Andrews Univeristy.

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QT143 - Chuyn thc tp tt nghip Li ni u Hin nay, xu th ton cu...

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