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Unformatted text preview: 1 Marks: 1 Which of the following products would be the BEST candidate for distribution over the internet? Choose one answer. a. Pizza. b. Bananas. c. Antique books. d. Video games. e. Dental services. Correct Marks for this submission: 1/1. Question 2 Marks: 1 All of the following are characteristics of the internet presented in class EXCEPT: Choose one answer. a. Graphic interface b. User control c. Government oversight d. Graphic interface e. Extremely low-cost information storage and transmission Correct Marks for this submission: 1/1. Question 3 Marks: 1 In class, we discussed a number of characteristics of the internet. Which of the following is a consequence of the 24/7 availability characteristic? Choose one answer. a. You can do maintenance anytime your site is not being used by customers. b. Because the internet never closes, customers have more opportunities to consider other options. c. Automated responses that take more then 24 hours should be personalized. d. Customers who visit your website during downtime are more likely to buy from you. e. When you do maintenance during uptime, you have to be considerate of the needs of your customers. Incorrect Marks for this submission: 0/1. Question 4 Marks: 1 In class, we discussed a number of characteristics of the internet. Which of the following is a consequence of the interactivity characteristic? Choose one answer....
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This note was uploaded on 09/19/2011 for the course MKTG 431 taught by Professor Brucerobertson during the Spring '07 term at S.F. State.
- Spring '07