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Unformatted text preview: Are healthy options important? Wherever the food is the cheapest Some people will spend more money to have healthier choices Bargain shopping is important Waiting for the food that you want could be annoying. Focus group wasn’t convinced that online-grocery deliveries would improve their quality of life People shop online for books, concert tickets, clothes, but people much rather go to the store and see things Prefer benefits from online If the site is easier to use on line, they would more likely to use it The people who lived off campus do not have meal plans Genuardi’s is overpriced for college students Not in Philadelphia Brand loyalty...
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- Spring '11
- Supermarket, Grocery store, Grocer, grocery shopping