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Unformatted text preview: relevant are the frequency percentages for Method of Payment (70% for Proprietary Card purchases), Gender (90% Female), and Age (60% between 30 39). This would help the company is assessing what groups should be targeted and how to get the biggest bang for their buck. 2. Overwhelmingly, the frequency of payment was lopsided toward Proprietary Card (70% versus 10% for Discover and 20% for MasterCard) 3. Based on the analysis performed, the Promotional customers purchased more items and accounted for higher Net Sales than the Regular customers. 4. There does not appear to be a strong correlation between Age and Net Sales. 5. The descriptive statistics can be found below: 6. The correlation coeffecient (.1522) indicates a weak relationship between age and net sales....
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This note was uploaded on 09/17/2011 for the course OPMT 1111 taught by Professor Yao during the Spring '11 term at Toledo.
- Spring '11