Topic1 ExternalEnvironment_StudentQuestions_2011

Topic1 ExternalEnvironment_StudentQuestions_2011 - ACCT3583...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
1 A CCT 3583 M ANAGEMENT A CCOUNTING 2 S ESSION 2, 2011 S EMINAR T OPIC 1 THE EXTERNAL ENVIRONMENT : OPPORTUNITIES , THREATS , INDUSTRY COMPETITION AND COMPETITIVE ANALYSIS One of the primary objectives of this course is to introduce students to the concept of stakeholder value management. Strategic decisions are complex in nature and made in situations of uncertainty. To cope with this complexity and uncertainty, it is wise to use frameworks of environmental analysis. These frameworks do not provide answers or categorical conclusions. Instead, they help us to think about the future and to challenge extant views that we may have about organisational functioning. Week 1 is devoted to understanding the environment of an organisation. It is important to have the ability to sense changes in the environment because these changes may offer opportunities to be leveraged and threats to be overcome, signalling the possible need to change the ways in which an organisation’s resources are acquired and deployed. We will
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

Page1 / 2

Topic1 ExternalEnvironment_StudentQuestions_2011 - ACCT3583...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online