UofP - MBA590 - Team Assignment - Scenario One Benchmarking - Robert Sikes - 12-15-05

UofP - MBA590 - Team Assignment - Scenario One Benchmarking - Robert Sikes - 12-15-05

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Benchmarking 1 Week One: Scenario One Benchmarking Learning Team B (Robert Sikes) MBA590 Terry Taggart December 17, 2005
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Benchmarking 2 Problem Solution: Harrison-Keyes This paper will describe the overall situation with Harrison-Keyes identifying challenges and opportunities. It will further describe the desired end-state, goals, and develop a problem statement. Problem Statement The problem statement for Harrison-Keyes must include opportunities, enable many possible solutions, be motivational, and clear (University, 2005). Therefore, the statement prepared for Harrison-Keyes is presented below: “Harrison-Keyes will increase profitability and global exposure by providing full-range e-book publishing services to its customers, augment trust with its authors and stakeholders by removing structural barriers and creating a maximum value, versatile learning organization, and focusing on practical attentiveness to organizational structure, leadership, and culture.” While this problem statement is a generalization of several issues and challenges, it allows for the development of multiple solutions to address the opportunities and supports the vision and culture of Harrison-Keyes. Company Benchmarked DuPont—founded by Madame Eleuthere du Pont in 1802—has become the second largest chemical company in the world (DuPont, 2005). At the close of the last century, DuPont had pioneered the “polymer revolution” by developing highly successful materials including nylon, neoprene, Lucite, and Mylar. DuPont has also been significantly involved in the refrigerant industry—developing and producing the Freon series and more modern environmentally-friendly refrigerants (Wikipedia, 2005). The company often gives trademark names to its material products, many of which have become better known and commonly used
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Benchmarking 3 than the generic or chemical word for the material itself. Today, DuPont is a global science company employing over 55,000 and revenues exceeding $28 billion and is the 66th largest corporation in the United States. DuPont is organized into several marketing platforms including—but not limited to—performance materials, electronic and communication technologies, coatings and color technologies, and agriculture and nutrition (Wikipedia, 2005). Conducting Research Research data was collected via the company’s website, Wikipedia, and Hyperthot and includes the following: DuPont—company website provided profile, historical, and project management information. Wikipedia—encyclopedia resource provided company growth, earnings, and project management and technology information. Hyperthot—website of James R. Chapman, project management consultant, provided in-depth project management principle information. Information Summary
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This note was uploaded on 09/19/2011 for the course STATEGIC O 590 taught by Professor Smith during the Spring '11 term at University of Phoenix.

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UofP - MBA590 - Team Assignment - Scenario One Benchmarking - Robert Sikes - 12-15-05

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