Mediamark Reporter MRI Video Game Systems Xbox 360 Household Owns FEMALES ONLY

Mediamark Reporter MRI Video Game Systems Xbox 360 Household Owns FEMALES ONLY

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Fall 2009 Product: Electronics Video Game Systems Xbox 360 Household owns Women Total '000 Proj '000 Pct Across Pct Down Total 116722 10631 9.1 100 Educ: graduated college plus 31158 2487 8 23.4 Educ: attended college 34163 4103 12 38.6 Educ: graduated high school 35691 3030 8.5 28.5 Educ: did not graduate HS 15710 1011 6.4 9.5 Educ: post graduate 10174 709 7 6.7 Educ: no college 51401 4041 7.9 38 Age 18-24 14112 1801 12.8 16.9 Age 25-34 20084 2524 12.6 23.7 Age 35-44 21423 3120 14.6 29.3 Age 45-54 22557 2424 10.7 22.8 Age 55-64 17350 542 3.1 5.1 Age 65+ * 21197 219 1 2.1 Adults 18-34 34196 4325 12.6 40.7 Adults 18-49 67241 9071 13.5 85.3 Adults 25-54 64064 8068 12.6 75.9 Men 18-34 * 0 0 0 0 Men 18-49 * 0 0 0 0 Men 25-54 * 0 0 0 0 Women 18-34 34196 4325 12.6 40.7 Women 18-49 67241 9071 13.5 85.3 Women 25-54 64064 8068 12.6 75.9 Occupation: Professional and Related Occupation 17363 1734 10 16.3 Occupation: Management, Business and Financial Opera 9240 1144 12.4 10.8 Occupation: Sales and Office Occupation 21050 2774 13.2 26.1 Occupation: Natural Resources, Construction * 614 54 8.8 0.5 Occupation: Other Employed 17165 1610 9.4 15.1 HHI150,000+ 11486 1843 16 17.3 HHI$75,000-$149,999 31451 3458 11 32.5 HHI$60,000-$74,999 12256 1150 9.4 10.8 HHI$50,000-$59,999 9319 984 10.6 9.3 HHI$40,000-$49,999 10340 798 7.7 7.5 HHI$30,000-$39,999 10951 771 7 7.3 HHI$20,000-$29,999 11878 788 6.6 7.4 HHI<$20,000 19041 838 4.4 7.9 Census Region: North East 21774 2168 10 20.4 Census Region: South 43158 3943 9.1 37.1 Census Region: Midwest 25666 2205 8.6 20.7 Census Region: West 26124 2315 8.9 21.8 MediaMarkets: Top 5 24586 2626 10.7 24.7 MediaMarkets: Next 5 11789 1208 10.2 11.4 County Size: A 48132 5302 11 49.9 County Size: B 35342 3098 8.8 29.1 County Size: C 16970 1180 7 11.1 County Size: D 16278 1051 6.5 9.9 Marital Status: Never Married 26538 2694 10.2 25.3 Marital Status: Now Married 62010 6399 10.3 60.2
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Marital Status: Engaged 5363 1056 19.7 9.9 Marital Status: Widowed/Divorced/Legally Separated 28174 1538 5.5 14.5 Child age: <12 months 5190 710 13.7 6.7 Child age: 12-23 months * 4470 426 9.5 4 Child age: <2 years 9399 1089 11.6 10.2 Child age: <6 years 22447 2726 12.1 25.6 Child age: 2-5 years 17103 2107 12.3 19.8 Child age: 6-11 years 22939 3257 14.2 30.6 Child age: 12-17 years 24640 5048 20.5 47.5 Years At Present Address: <1 year 18160 2042 11.2 19.2 Years At Present Address: 1-4 Years 33589 3330 9.9 31.3 Years At Present Address: 5+ Years 64896 5244 8.1 49.3 Home: Owned 81249 7453 9.2 70.1 Home value: $500,000+ Dollars 8407 755 9 7.1 Home value: $200,000-$499,999 23583 2663 11.3 25 Home value: $100,000-$199,999 24904 2125 8.5 20 Home value: $50,000-$99,999 * 9969 604 6.1 5.7 Home value: <$50,000 * 4430 275 6.2 2.6 Race: White 89901 8212 9.1 77.2 Race: Black/African American 14343 1282 8.9 12.1 Race: American Indian or Alaska Native * 1050 145 13.8 1.4 Race: Asian * 3034 267 8.8 2.5 Race: Other 10101 1017 10.1 9.6 Race: White only 88593 7995 9 75.2 Race: Black/African American only
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This note was uploaded on 09/21/2011 for the course BUSX 301 taught by Professor Case during the Spring '08 term at Towson.

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Mediamark Reporter MRI Video Game Systems Xbox 360 Household Owns FEMALES ONLY

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