Topic 7McLuhan described that technology, along with media are a form of human extension. In this way, technology acts as an added advantage to the human revolution by means of easing their activities (McLuhan 11). Instead of sending letters to communicate with a distant person, a person can use social media such as Facebook or Twitter. For instance, a car is an extension of afoot. Also, the media improves human life as it can be construed as a product of both place and time. Similarly, McLuhan indicates that television is a cool medium since it can project light ton the viewers and deliver a message that is full of data and relevant to increase knowledge of human beings (McLuhan 1). Also, the electric light is purely information and takes the realm of amedium without a message but provides lighting during the night. On the contrary, technology progress might have a hazard impact for individuals and
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- Fall '19
- Mass Media, Mcluhan