BSBMKG603 - MANAGE THE MARKETING PROCESS - Week 5.pptx -...

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BSBMKG603 - MANAGE THE MARKETING PROCESS – Week 5 Version 1.0 Jan 2019 Updated by KF 6/25/20 BSBMKG603 - MANAGE THE MARKETING PROCESS - Week 5 1 BSBMKG603 - MANAGE THE MARKETING PROCESS – Week 5
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BSBMKG603 - MANAGE THE MARKETING PROCESS – Week 5 Version 1.0 Jan 2019 Updated by KF ELEMENT 3: Evaluate and Improve Strategic Marketing Performance Market Trends All businesses operate in a business environment which is always full of change. For this reason, it is very important to run SWOT analyses on your market to ensure that you are fully aware of the strengths and weaknesses of your organisation and the opportunities and threats any market trends may have. 6/25/20 BSBMKG603 - MANAGE THE MARKETING PROCESS - Week 5 2
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BSBMKG603 - MANAGE THE MARKETING PROCESS – Week 5 Version 1.0 Jan 2019 Updated by KF ELEMENT 3: Evaluate and Improve Strategic Marketing Performance Market Trends Changes in Technology Demographic Trends Changes in Supplier Prices Ecological and Environmental Trends Economic Trends (Local, Regional, National, International) Government Activities Sources Of Data 6/25/20 BSBMKG603 - MANAGE THE MARKETING PROCESS - Week 5 3
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