Unformatted text preview: strong brands to developing markets as well. Many developing nations are resistant to United States brands entering their country. They have strong loyalties to the values of their own nation and many times have well-established industries in place already. Therefore, when strong U.S. brands enter these countries, they end up monopolizing the market due to their modern marketing approaches overwhelming the local industries. In turn, the local industries cannot compete and many are eventually run out of business. This causes resentment towards United States and other developing nations will find entering such countries can be difficult. In addition, if one country in a region begins to resent a developed nation it can spread to other nations in the region....
View Full Document
This note was uploaded on 09/25/2011 for the course ENG 310 taught by Professor Staff during the Spring '11 term at S.F. State.
- Spring '11