MGT. 439 Case 1 - Carra Lindley MGT 439 Case 1 1 How would you illustrate and compare the business models for Airbnb large hotel chains such as

MGT. 439 Case 1 - Carra Lindley MGT 439 Case 1 1 How...

This preview shows page 1 - 2 out of 3 pages.

Carra Lindley MGT. 439 Case 1 1. How would you illustrate and compare the business models for Airbnb, large hotel chains such as Marriott and Hilton, and bed & breakfast operators? Use the example chart in the textbook for business models as a guide AIRBNB BED & BREAKFAST LRG. HOTEL CHAINS CUSTOMER VALUE PROPOSITION (CVP) *PROPERTY OWNERS HAVE THE ABILITY TO CHOOSE WHO STAYS *VARIETY OF LOCATIONS AVAILABLE *HOMEOWNERS ARE ABLE TO EARN INCOME THROUGH RENTING THEIR PROPERTY OUT *LOWER COST FOR RENTERS BUDGETS *LOCATION IS RURAL *COZY ATMOSPHERE *SMALLER SCALE COMPARED TO THE OTHER OPTIONS *OWNERS ARE ON LOCATION BECAUSE THEY LIVE THERE *COMFORT OF HOME WITH THE COMFORT OF A HOTEL FEELING *VASTLY KNOWN ACROSS THE WORLD * MORE OF A VACATION/RELAX FEELING *ABLE TO ACCOMMODATE WITH MORE SPACE *MORE AMENTIES TO CHOOSE FROM FOR GUESTS PROFIT PROPOSITION *OPERATING EXPENSES ARE MORE COST COST- EFFECTIVE *COMMISSION IS GENERATED *LOWER OPERATING COSTS *FEES AND TAXES *PRICES VARY BY WHAT OPTIONS ARE CHOSEN AND TIME OF YEAR

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture