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Unformatted text preview: residents and families at my request. The residents and the families in the older nursing home gave me a good impression. Everything was positive except for one resident that just did not want to be there. My heart went out to him because he did not have any family and had no one to visit him. I also reviewed the state and federal surveys for the last two years, there were no citations. The building was clean and odor free, and had a home-like atmosphere. The new facility did not give me a homey feeling. There were no survey reports to compare to except for when they first opened. They did not seem to have enough activities for the residents, and even though it was new, had a high turnover in staff. My final decision came down to the older facility. After talking with friends, touring homes, and interview residents, I found word of mouth is the best marketing tool....
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This note was uploaded on 09/26/2011 for the course BUSN 311 taught by Professor Smith during the Spring '11 term at AIU Online.
- Spring '11