Smith4_Aristotles%20Rhetoric - Aristotles Rhetoric...

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Aristotle Recognized the rhetoric is an art that is crucial for human survival Biography 1. Born in 384 B.C in Greece 2. Pupil of Plato at his academy in Athens- many believe that his writing on rhetoric may have been inspired by Plato’s call for philosophical rhetoric at the end of the Phaedrus. Died in Chalcis after fleeing charges is impiety. Aristotle’s Rhetoric - emphasizes the unsure nature of life, it situates rhetoric in the world of probability and pragmatics. To fully understand his Rhetoric you must first have understanding of his politics, analytics and poetics . Politics - Aristotle argued that different forms of government are necessary for different situations and that a form of government can make the difference between living sufficiently and living well Public speaking is crucial to each form of government. The ultimate goal of government is the happiness of its citizens To help citizens to serve the polis Aristotle wrote Nicomachean Ethics. It lays out understanding of virtue and vice that provides a foundation for the strategic use of ethos, the persuasive force of the credibility of the speaker Analytic s- deal with scientific knowledge, which required the manipulation of true premises in order to deduce the truths about the physical world Poetics - explores a way to bring the character alive before an audience, ethos is revealed in the decisions a character makes. Aristotle defined rhetoric as “The ability (power) to discover, in the particular case, the available means of persuasion.” 3 TYPES OF ARTISTIC PROOFS 1. Ethos: to be “worthy of belief Aristotle argued that credibility was the most potent form of persuasion. By that he meant that if the speaker were believable and trusted, audiences were, much more likely to be persuaded by what the speaker had to say. Prior reputation versus reputation during the speech
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This note was uploaded on 09/26/2011 for the course COMS 3311 taught by Professor Ghring during the Spring '10 term at Texas Tech.

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Smith4_Aristotles%20Rhetoric - Aristotles Rhetoric...

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