This preview shows page 1. Sign up to view the full content.
Unformatted text preview: than others in its class? a.) inertia b.) Zipfs Law c.) Brand loyalty d.) Noncompensatory decision rules 3.) Which of the following is the process used during limited problem solving? a.) heuristics b.) intelligent agent c.) electronic recommendation d.) product signal...
View Full Document
This note was uploaded on 09/27/2011 for the course MKTG 101 taught by Professor Prof.staff during the Spring '11 term at Manhattan College.
- Spring '11