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chapter 7 questions - B Foot-in-the-door technique C Theory...

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Which attitude function is related to basic principles of reward and punishment? A.) Knowledge function B.) Ego-defensive function C.) Value expressive function D.)Utilitarian function E.) None of the above D* What is based on the observation that a consumer is more likely to comply with a request if they had first agreed to comply with a smaller request: A.) Self-perception theory
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Unformatted text preview: B.) Foot-in-the-door technique C.) Theory of cognitive dissonance D.) Principle of cognitive consistency E.) None of the above B* What dimension can be included in attitude tracking? A.) Changes in different age groups B.) Scenarios about the future C.) Identification of change agents D.) All of the above E.) None of the above D*...
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