Environmental Climate PPT

Environmental Climate PPT - $13 billion for the three...

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Environmental Climate of Kindle
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Introduction Since launching the first Kindle, Amazon is absolutely the market leader of ebook reader. With an easy process of downloading, readers were open to over 90,000 books of various types.
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PEST Analysis 1.Political/ Legal Analysis 2.Economic Environment 3. Social Environment 4. Technological Environment
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1.Political/ Legal Analysis Amazon has been turned down in some countries due to its contents of some sensitive topics, which are believed to violate the culture or religion of those nations. Digital Rights Management effectively prevents readers from the illegal use and distribution of pirate copies of e-books
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2.Economic Environment
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Unformatted text preview: $13 billion for the three months that ended Dec. 31 2010 In 2010, in both United States and Canada, the sales number has increased almost 50% from compared with 2009. The company is expecting a very wide range varying between $260 million to $385 million in 2011 3. Social Environment Today, public media, especially in most of the developed countries, has been putting a great emphasis on online activities or business. As a result, this demand will open a wide range of opportunities for companies like Amazon and encourages them to invest more in the development of digital products. 4. Technological Environment...
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Environmental Climate PPT - $13 billion for the three...

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