BUS682Fall2011_syl

BUS682Fall2011_syl - BUSINESS 682 SEMINAR IN POLITICAL AND...

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BUSINESS 682 SEMINAR IN POLITICAL AND SOCIAL ENVIRONMENT OF BUSINESS FALL SEMESTER: 2011 INSTRUCTOR: Murray Silverman, Ph.D. OFFICE: BUS 346 Phone: 338-7489 email: msilver@sfsu.edu TEXT: Business and Society: Stakeholders, Ethics, Public Policy , Lawrence and Weber, 13 th Edition, McGraw-Hill Irwin READINGS: Library Electronic Reserve and ILEARN Case to be purchased: Harvard case listed below can be purchased through the following URL Coursepack link: http://cb.hbsp.harvard.edu/cb/access/9949435 o Wal-Mart’s Sustainability Strategy OVERVIEW OF COURSE: Business organizations operate in a complex and dynamic environment. The viability and effectiveness of these organizations depends on their ability to understand and respond to a host of stakeholders, including competitors, suppliers, employees, customers, distributors, government policy makers and regulators, stockholders, media, local communities, etc. Also, the quality of life in our society, and the viability and sustainability of our natural ecosystems are influenced by and impacted by business organizations. In this course, you will learn to analyze the relationships between organizations and their stakeholders. You will learn to develop approaches that the organization's managers can use in responding to these complex and dynamic forces. And we will explore the role played by the public
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This note was uploaded on 09/29/2011 for the course BUS 682 taught by Professor Staff during the Spring '11 term at S.F. State.

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BUS682Fall2011_syl - BUSINESS 682 SEMINAR IN POLITICAL AND...

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