Chapter 19 Post

P404 riskcommunica4on istheexchangeofinforma4onamong

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Unformatted text preview: ofinforma4onamong interestedpar4esaboutthenature, significance,orcontrolofarisk. Thepoten4alharmassociatedwithproducts orservices(tobacco,insec4cides) 2 RiskCommunica4on Generallyassociatedwith: Productrelatedcases Terrorismandrandomviolence Financialandethicalissues Rumorsandallega4ons RiskCommunica4on BusinessCrisis amajoreventthathaspoten4allynega4veresults Situa4onscharacterizedbysurprised,highthreattoimportant values,shortdecision4me Adisrup4onthatphysicallyaffectsasystemasawholeand threatensitsbasicassump4ons,itssubjec4vesenseofself,its corevalues BusinessCrisis Acrisisischaracterizedby: Escala4nginintensity Closemediaorgovernmentscru4ny Interferingwithnormalopera4ons Jeopardizingposi4vepublicimage Damagingacompany'sbo`omline ExamplesofaBusinessCrisis Niketheexploita4onofworkersinforeignplants Microsocba`lewiththeU.S.Dept.ofJus4ceabout monopolis4cpolicies AmericanRedCrossfundraising/execu4ves AIG GeneralMotors BankingIndustry Ins4tuteForCrisisManagement Defini&onofaBusinessCrisis Anyproblemordisrup4onthattriggers nega4vestakeholderreac4onsthatcould impacttheorganiza4on'sfinancial Strengthabilitytodowhatitdoes. 3 BasicCausesofaBusinessCrisis Abusinesscrisisisanysitua4on...
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This note was uploaded on 10/04/2011 for the course JOUR 328 taught by Professor Klipstine during the Spring '10 term at South Carolina.

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