Chapter 02_Thompson_Packaging_Solution

Chapter 02_Thompson_Packaging_Solution - Thompson Packaging...

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Thompson Packaging Chapter 2 Solutions 1. Write a sample of the memo that Robert created for Julia. Include two sections. The first should define strategic planning and how Thompson Packaging would benefit. The second section details the six stages that Robert will go through in the preliminary systems investigation. Answers may vary. The following is an example that includes the main details required. Memo To: Julia Thompson From: Robert Hanover Date: November 4, 2004 Re: Strategic Planning and Stages of Preliminary Systems Investigation Julia, based on our conversation after the meeting I have put together information on the two areas you mentioned. The first area sounds like you can see that Thompson Packaging needs a strategic plan. You are correct that management needs to be included in defining the plan so they “buy into it.” Next, you asked for details on how we start the system investigation. Below I have given you more details on the two areas of concern. Strategic Planning The starting point of this project is defining a strategic plan for Thompson Packaging. This process will develop a framework for the system. Strategic planning will allow your top managers to examine strengths, weaknesses, opportunities, and threats to the business. Each manager has the opportunity to participate and influence the outcome of the plan. By identifying these critical long-term organizational goals, strategies and resources, we can define what Thompson Packaging will be in 5 and 10 years. I would like to meet with you and discuss further the development of this plan.
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