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Unformatted text preview: Process Low Cost Differentiation Procurement Inexpensive High quality Logistics Centralized Distributed Production Economies of scale 6-sigma quality Marketing Mass advertising Targeted advertising R&D Focus on efficiency Product innovation HR Inexpensive, flexible High skill, stable IT Focus on efficiency Focus on effectiveness...
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This note was uploaded on 10/05/2011 for the course ACG 5637 taught by Professor Monikacaushoulli during the Fall '08 term at University of Florida.
- Fall '08