Unformatted text preview: mass production, cars, esp. the Model T, could be made cheaply. Detroit…Frederick W. Taylor….”scientific management” first introduced by Taylor in 1895…and don’t forget- the growth of the auto industry stimulated the steel, petroleum, chemical, rubber, and glass industries, and obviously highway construction…. . Consumption- could they find a mass market for the goods. Thus comes advertising!. ..Bruch Barton was one of the leaders of this, and advertising was centered on NYC’s Madison Avenue…. . Buying on credit was another innovative feature of the postwar economy…. Notice the change that occurred in the 1920’s-….the gratification of personal desires through the acquisition of more and better possessions…....
View Full Document
- Spring '11