Haubold_EC2

Haubold_EC2 - Max Haubold (Douglas) 713728358 Extra Credit...

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Max Haubold (Douglas) 713728358 Extra Credit 2 A comparitor is a person, thing, or idea that is used as a standard to make judgments of relativity. They are used as a base or background, which makes the other variable take on the desired effect. The figures 4.51 and 4.52 both exemplify this concept. In figure 4.51, there are two boxes with X’s through them. Though the lines are the same color, the top box makes the X look yellow, and the bottom box makes the X look brown. This is due to the varying comparitors. The top box is brown, making the lighter lines look yellow, while the bottom box is bright yellow, making the dull line look brown. In figure 4.52, the comparitor is used to generate a specific contrast effect. People were shown a series of attractive models, and then asked to rate themselves on physical attractivness. Because of the comparitor (pretty models), the self assesments brought lower values. This would have been different if the reverse were done, showing the subjects ugly models, and yielding
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This note was uploaded on 10/17/2011 for the course PSYC 101 taught by Professor Loeb during the Fall '08 term at UNC.

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Haubold_EC2 - Max Haubold (Douglas) 713728358 Extra Credit...

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