6721 internal analysis students

6721 internal analysis students - Whereweare:...

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Where we are: Last time: External analysis Today:  Internal analysis Prior to next time (Thursday, Jan 27):   10-K project due Email to: [email protected]    AND [email protected]  Next time: Formulating & evaluating strats
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The Internal Environment (SW)
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An aside: In the old days, internal analysis followed  functional lines Strengths and weaknesses related to: Finance Accounting Marketing Production Etc.
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An aside: But that only makes limited sense, given  this question:
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Why do companies exist? Because they create value for their  customers (in a variety of ways) Customers are unable to replicate  those value propositions on their own But what does that tell us about how  we should be analyzing company  strategy? Should be based around value creation  
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Porter’s Value Chain Disaggregates a firm into its strategically  relevant activities All firms perform a particular set of  functions (Although not all firms perform them well) Each function represents a potential  source of sustainable competitive  advantage And each is a target for exploring Ss & Ws
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Porter’s Value Chain
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This note was uploaded on 10/18/2011 for the course MAN 6721 taught by Professor Barringer during the Spring '08 term at University of Central Florida.

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6721 internal analysis students - Whereweare:...

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