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Paper for Intercultural Management

As an outsider it is very hard to enter their

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Unformatted text preview: ruler ship of the Communist Party of China (CPC). That means if you want to do business in China, you have to do business with the Party. Another important key to China is to build ­up close relationships and networks. The Americans are short term orientated, that means the focus lies on tasks and we use wide and loose networks to be successful. On the other hand the Chinese will always try to build ­up long ­term relationships and dense networks. To establish these two kinds you will need a lot of time, because you can‘t create them instantly. As an outsider it is very hard to enter their networks. The Chinese will always greet you friendly but in their eyes you are an outsider and they will never let you know what they are thinking about you. 4. Question: There are 2 cultural variables which will influence the communication process the most: First the High versus Low Context Dimension will explain, why it is necessary to build up long ­term relationships and dense networks in China1. As a foreigner you are an outsider in the eyes of the Chinese and the first thing you have to do is to build up a relationship with them which needs time. By comparison in a Low Context Society the focus lies on tasks and they are very easy to enter. The result is that as long as the Chinese see you as an outsider, they will never give you precise answers and that means you couldn‘t reach your goal. My goal was to establish a successful production plant and sales office in China. To reach this goal it was necessary to build up a close relationship and dense network with my chinese staff on the one hand and on the other hand with my chinese business partners. So I visited my future...
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