sept 19th hour 2

sept 19th hour 2 - Managing Products & Services PHRX...

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Managing Products & Services PHRX 4050 Hour 2, Monday September 19, 2011 1
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Class Objectives z Differentiate between products and services z Discuss challenges to the implementation and development of services 2
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Typical Pharmacy Outputs* | Filling medication orders | Compounding | OTC Medications | Nutritionals | DME/sports med | Information z MTM z | HBA/Cards/gifts | Drug regimen review | Counseling | LTC medications | Convenience pkg. | Drug interaction screening | Delivery +/- 3
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Opportunities exist to decide what products or services will be offered | Focus on adding value to the inputs | Serve “customers” z External Patients z Internal Physicians, nurses and health care professionals 4
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Services | 3 general Service “types” z Customer Service Improve customer’s experience z Product Services Linked to a product to add value and thereby enhance sales z Service Product A service that is independent of tangible offerings and can be consumed separately 5
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This note was uploaded on 10/08/2011 for the course PHAR 4030 taught by Professor Dr.miller during the Spring '11 term at UConn.

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sept 19th hour 2 - Managing Products & Services PHRX...

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