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Unformatted text preview: sell items at a cheaper price then they normally would. ONLINE AUCTION 3 Having eBay as part of a persons business strategy would be a wise decision. Doing this will give the new e-tailer an opportunity to present their goods to the world without the cost of maintain a website, advertising, while giving the buyer a piece of mind because they know that eBay will protect them ("EBay Business," 2004). The new e-tailer will also have the ease of use that eBay provides rather then dealing with all of the complications of maintaining their own website. eBay would be a wise choice to help get a business started as well as expand customers geographically for existing businesses. References EBay Business. (2004). EBSCOhost, 89 (12), , 32. Rainer, R. K., & Turban, E. (2009). Introduction to Information Systems (2nd ed.). Hoboken, NJ: Wiley. eBay. (2011). eBay University Learning Center . Retrieved from http://pages.ebay.com/education/index.html...
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- Spring '10