Case Assignment 3 - TUI UNIVERSITY Dean J. Keveles Module 3...

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TUI UNIVERSITY Dean J. Keveles Module 3 Case Assignment BUS303 - Business Communication Dr. Marsha Beckwith-Howard February 3, 2011
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12 May 2008 Ms. Anne J. Thompson 2567 Gulf Shores Way Tallahassee, FL 00000 Dear Ms. Thompson: At Stovall Home Products, we strive to provide the best in quality products and customer service. With this in mind, we would like to help you with the problem you described in your letter dated September 24th. It is a considerable concern that you had an unfortunate experience with our flagship brand, White-n-Brite Liquid Bleach, which has been a leading product of its type for the last seventy-five years. In particular, the White-n-Brite Liquid Bleach is judged best in its category by all leading consumer product rating publications. Our company rigorously tests our products continually for use with various new fabrics, fiber blends, and finishes. We also update directions periodically to improve clarity and guide customer product use. We thank you for bringing the matter directly to our attention. However, after review by our Laundry Products Laboratory and the Sportique Jacket manufacturer, we find that material is not compatible with either dry or liquid bleaches. The care directions listed on the jacket's care label, located on the inner side seam, states "Do Not Bleach." Moreover, it is indicated in the label
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Case Assignment 3 - TUI UNIVERSITY Dean J. Keveles Module 3...

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