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Unformatted text preview: o (For Blackberrys only) Do you download anything to your Blackberry? What do you think about BBM? • What are your perceptions of people that use the iphone/Blackberry? • What do you think about Apple/BlackBerry as a brand? • How loyal are you to the brand? • Did any promotions effect your decision to buy the phone? • Do you remember any specific ads? • What do you think about pricing? • Do you feel you overpaid or underpaid? • Did phone service impact your choice? • Would you change your service to keep your phone?...
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This note was uploaded on 10/20/2011 for the course PSYCH 350 taught by Professor Anderson during the Fall '08 term at UMass (Amherst).
- Fall '08