unit 8 marketing Brenda Russell

unit 8 marketing Brenda Russell - Analyze the four...

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Analyze the four individual components of the brand’s marketing mix for the Brand “Doctors without borders" includes the following: A. Product: "Doctors without Borders" is a mobile medical service where in doctors and nurses travel across to provide services and medical aid in places where there is an emergency, thus helping increase the probability of saving lives. B. Price: it is a free service and is based on the concept of social service which is sponsored by a chain of hospitals and a non profit organization. C. Place: These channels of distribution have been formed through a close network of hospitals and ambulance services thus creating an extremely efficient network. They get information through their helpline. There are a set of doctors that are assigned to this duty and they immediately rush to the spot of emergency or even spots where medical treatment s otherwise not received like in case of rural areas. D.
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unit 8 marketing Brenda Russell - Analyze the four...

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