Chapter Three Perceptions

Chapter Three Perceptions - C H A P T E R 3: C H A P T E R...

Info iconThis preview shows pages 1–9. Sign up to view the full content.

View Full Document Right Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: C H A P T E R 3: C H A P T E R 3: Perception and Learning in Organizations Attitudes and Attitudes and Behaviour Behaviour Organization and Organization and Interpretation Interpretation Selective Attention Selective Attention Perceptual Process Model Perceptual Process Model Feeling Hearing Seeing Smelling Tasting Feeling Hearing Seeing Smelling Tasting Environmental Stimuli Environmental Stimuli Selective Attention Selective Attention The process of attending to some information received by our senses and ignoring other information. Characteristics of the object size, intensity, motion, repetition, novelty Characteristics of the perceiver Emotional markers Anticipation of future events Perceptual Organization & Perceptual Organization & Interpretation Interpretation Categorical thinking Mostly unconscious process of organizing people and things Perceptual grouping principles Closure -- filling in missing pieces Identifying trends Similarity or proximity Mental models Broad world-views or theories-in-use Help us to quickly make sense of situations Social Identity Theory Social Identity Theory People maintaining a social identity by defining themselves in terms of groups to which they belong or have an emotional attachment. An Individuals An Individuals Social Identity Social Identity CIBC CIBC Employee Employee Social Identity Theory Social Identity Theory Live in Live in Canada Canada University of University of New Brunswick New Brunswick Graduate Graduate Employees at Employees at other firms other firms People living People living in other countries in other countries Graduates from Graduates from other schools other schools Social Identity Theory Features Social Identity Theory Features Categorization process compare characteristics of our groups with other groups Homogenization process similar traits within a group; different traits across groups Differentiation process develop less favourable images of people in groups other than our own Stereotyping Stereotyping Process of assigning traits to people based...
View Full Document

This note was uploaded on 10/19/2011 for the course MGMT 2202 taught by Professor Roda during the Spring '11 term at Dalhousie.

Page1 / 29

Chapter Three Perceptions - C H A P T E R 3: C H A P T E R...

This preview shows document pages 1 - 9. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online