06+Participant+Observation

06+Participant+Observation - QualitativeResearch...

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Qualitative Research  Methods: Participant  Observation Ron Sandwina, Ph.D. Communication Studies Department IUPUI
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Defined…. “The process in which an investigator sustains a many-sided and relatively long- term relationship with a human association in its natural setting…” (Lofland & Lofland, 1984, p.12). Intensive interviewing and detailed, systematic observation are the hallmarks of participant observation.
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Insider vs. Outsider  Some investigators start where they are. The same ethical guidelines apply. Some investigators seek an outsider role. Gaining access is a function of: Connections – who you know. Accounts – providing a carefully thought out explanation of your proposed research. Knowledge – Be willing and eager to learn, but be sure to appear competent at all times. Courtesy – at all times!
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Roles of the Researcher  Complete Observer The researcher observes something without becoming a part of it in any way. The people
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This note was uploaded on 10/22/2011 for the course COMM G310 taught by Professor Sandwina during the Spring '09 term at IUPUI.

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06+Participant+Observation - QualitativeResearch...

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