Bormann+sample+A

Bormann+sample+A - Reading Response 1 (Bormann) SAMPLE A...

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Reading Response 1 (Bormann) – SAMPLE A Ernest Bormann’s Symbolic Convergence Theory explains the interaction of similar ideas and the creation of group themes. Bormann describes these ideas as fantasies; memories, jokes, and narratives we share. These fantasies are used to create common themes that a group shares, bringing them together when they may not have been together before. This changes “I” to “we”, “me” to “us”, and so on. In the case of NOM, the Symbolic Convergence Theory shows us that people are likely to be interested in problems or issues that have a chance of directly affecting them. The Symbolic Convergence Theory provides us with an idea of how the advertisement may have captured the attention of its viewers. The ad showed multiple people with problems they are facing from the equal marriage laws. The doctor, the pastor, and the parent all expressed the way the new equal marriage laws were affecting them personally, proving that their similar concerns were affecting them all in different ways. Their individual problems were their fantasies, which ended with a fantasy
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Bormann+sample+A - Reading Response 1 (Bormann) SAMPLE A...

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