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mkt 325 final - .how would you change advertising to appeal...

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4 essays Bring a calculator) 1.)5 brands with weighted evaluative criteria 2.)US and another country...given a brand...how would you alter the advertising for the brand based on cultural measures 3.) subcultures in the us (hispanic, asian, black)...how would you change advertising to appeal to each
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Unformatted text preview: ..how would you change advertising to appeal to each group? 4.)given an ad, which of the 5 situational influences do you see in the ad? 7-short answers...
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