Unformatted text preview: - Determining who should be responsible for doing what. (NEW TOPIC) Organizations can be tall or flat: • Flat organizations- fewer layers of management, but each layer has a wider span of control o More people report to each manager o Span of control- determines how many levels of management are necessary • Tall organizations- more layers of management, each manager manages a select few people Consequences of specialization • Greater coordination required • Boredom, absenteeism, turnover o Turnover- replacing employees who leave with new employees o Fast food restaurants have extremely high turnover rates (approx. 6 months) Structures of organization • Customer structure- based on customer base • Geographic structure- structure based on location • Matrix departmentalization o There are more, but she went really fast today. They are all in the book...
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This document was uploaded on 10/26/2011 for the course MKTG 3304 at Virginia Tech.
- Fall '10