An Italian firm makes heavy duty construction equipment for domestic and global markets. Ajax has an expensive intelligence gathering system that constantly scans all its pertinent environments to enable it to know where it must be locally responsive and where it can standardize key elements of its VAC. The strategy which best depicts what the firm is doing is ____________________________. d. transnational Caterpillar, Boeing, Microsoft, General Electric, Ford, Sony, Dow Chemical and Toyota are among the most successful firms in the world pursuing transnational strategies. Answer: False Caterpillar is a classic example of a pure international strategy. Answer: False If a firm seeks to streamline its value added chain, pulling in resources and inputs from wherever in the world the best comparative advantage is located, standardize as many operations as possible and aggressively contain costs, the firm is said to be pursuing a global strategy. Answer:
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This note was uploaded on 10/26/2011 for the course IBUS 330 taught by Professor Nicholson during the Fall '07 term at S.F. State.