Written assignment #1

Written assignment #1 - 1. In my opinion, one of the most...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
1 . In my opinion, one of the most important rules of ethics for Nike is to provide a quality product for the price spent by the consumer . Nike is the leading sportswear company in the world . The reason why Nike is the best is not only because of its logo, sleek designs, and list of marketable athletes, but because of the company’s focus on providing the best quality product for its price . Consumers keep going back to Nike for sportswear because they know that the product will last . For example, I own about 4 pairs of Nike sneakers. I haven’t bought a new pair in about three years . The reason for this is because of the excellent quality and comfort that the Nike shoes provide . Nike also has a quality guarantee program where if your sneaker falls apart for any reason, they will refund you or allow you to exchange that pair for a new one . I once bought a pair of Armani tennis shoes with a retail price of $300 (I didn’t pay that much) . I really only bought the shoes for the name, but I was surprised by how terrible the quality of the shoe
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 10/26/2011 for the course ECON 231 taught by Professor James during the Spring '11 term at Gibbs Boston.

Page1 / 3

Written assignment #1 - 1. In my opinion, one of the most...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online