Wk7 Lecture outlines - Community Culture and the Music...

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Community Culture and the Music Industry *As a cultural phenomenon, what did rock and roll and the folk music movement have in common? -folk music ideology of community building; rock and roll brought people together also, on a bigger scale -both counter cultural -stylistic connections (e.g. Elvis’ country voice, guitar styles, song forms, etc.) *What are some important differences? -rock more attuned to teenagers, folk to college age and above? -folk music more explicitly political -folk scene’s anti-commercialism and mistrust of media vs. rock’s professionalism and integration into the music industry MOTOWN Founded by Berry Gordy in 1960 (originally Tamla records). Artists: e.g. Stevie Wonder, Marvin Gaye, Diana Ross, Michael Jackson, and many others Hit-making: Career support
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In-house song-writing and production Crossover Uncontroversial “Motown sound” (another example of producer’s importance) -lush instrumental background -back beat guitar strum -lead vocalist prominent over back-up
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Wk7 Lecture outlines - Community Culture and the Music...

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