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Case Analysis 2

Case Analysis 2 - MGT 4471 10 April 2011 How Microsoft's...

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MGT 4471 10 April 2011 How Microsoft's Growth Led to Control Problems What is organizational development? “Organizational development is the attempt to influence the members of an organization to expand their candidness with each other about their views of the organization and their experience in it, and to take greater responsibility for their own actions as organization members. The assumption behind OD is that when people pursue both of these objectives simultaneously, they are likely to discover new ways of working together that they experience as more effective for achieving their own and their shared (organizational) goals. And that when this does not happen, such activity helps them to understand why and to make meaningful choices about what to do in light of this understanding.” (Neilsen) This case analysis poses a question about Microsoft’s problems with its control and evaluation systems to each of the stages of growth in Greiner’s model. In accordance to
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