test 1 - Test 1 Section A True/False 1 PepsiCo recently...

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Test 1: Section A: True/False 1. PepsiCo recently divested its restaurant divisions to better concentrate on beverages and snack foods. This action is consistent with the discussion of focus in chapter 1. a. True b. False 2. General Electric (GE) and Microsoft are the highest-ranking American companies in The Wall Street Journal’s annual survey of the world’s largest corporations by market capitalization. a. True b. False 3. When comparing the size of global markets in terms of dollar sales, the market for cigarettes is bigger than the market for cell phones. a. True b. False 4. Management myopia is one of the driving forces behind global marketing today. a. True b. False 5. The dollar value of worldwide capital movements exceeds the value of merchandise and services trade. a. True b. False 6. Most economic systems in the world today incorporate elements of both market allocation and command allocation systems.
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