Task 7 - you suggest or recommend to increase the average...

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CIS 3380 (Jetton/White) Assignment #1 – Fall, 2011 Mining Business Intelligence From a Large Operational Database *Last Updated 8/30/2011* Task 7: Analysis -- answer these and other questions on the Answer Template Sheet document (Deliverable 5): a. Profile of the Highest Average Spending Customers per Visit: Attribute 1: ? Attribute 2: ? Attribute 3: ? b. Profile of the Lowest Average Spending Customers per Visit: Attribute 1: ? Attribute 2: ? Attribute 3: ? c. Profile ALL the store's Customers: Attribute 1: ? Attribute 2: ? Attribute 3: ? d. Given everything, What targeted Marketing campaign or program would
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Unformatted text preview: you suggest or recommend to increase the average spend of the lowest spending customers? Files (Deliverables) to Submit to TRACS Drop Box for backup and printout to turn in Sept 30: Staple in this order (Deliverable is cover sheet): Deliverable #5: Answer Template CIS3380_HW1_ LnameFname.docx Deliverable #1: First page of Query after saving it; Task 2, Step 11 Deliverable #2: First page of Excel Table; Task 4, Step 5 Deliverable #3: Pivot Table #1, AvgRevPerVisitByInc&AgeGr; Task 5, Step 9 Deliverable #4: Pivot Table #2, NrVisitsByInc&AgeGr; Task 6, Step 4...
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This document was uploaded on 11/03/2011 for the course CIS 3380 at Texas State.

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