Comm 200 LN 0329_handout

Comm 200 LN 0329_handout - Organizational Communication...

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Organizational  Communication March 29, 2010
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What are Organizations?  What is the role of Communication in  Organizations?
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Communication Networks Network size Internal network: Flow of message Downward Upward Horizontal
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Communication Networks Informal Less constrained Messages move rapidly Result of situation rather than roles or people More within departments rather than inter departments Generally accurate but incomplete information
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External Networks Inflow: Research and surveillance Outflow: Advertising and marketing: Corporate ads, recruitment ads, ads for products and services Brand communication Stakeholder perception management Media management
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Study of Organizational  Communication: Critical approaches Organizations as systems of control and Power Traditional approach Symbological approach Critical approach What are the sources of power in an organization?
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Comm 200 LN 0329_handout - Organizational Communication...

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