Comm 200 LN 0419_handout

Comm 200 LN 0419_handout - Mediated Communication Theories...

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Mediated Communication Theories COMM 200 Dr. Gibbs 4/19/10
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What is Mediated Communication? Media  = technological devices (tools)  that extend our natural ability to create,  transmit, receive, and process  messages Mediated communication  communication that occurs when media  intervene, or  mediate , between  message sources and receivers CMC  = computer-mediated comm.
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Social Context Cues Social context cues  = largely  nonverbal or paralinguistic cues that are  present and taken for granted in FtF  interaction, but largely absent from  CMC  How to add social context cues back  into CMC to achieve social presence? 
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Characteristics of CMC Lack of social context cues Anonymity / depersonalization Asynchronous vs. synchronous Low vs. high interactivity
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Media Richness Theory Objective, rational theory… Media vary in their information richness 
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Comm 200 LN 0419_handout - Mediated Communication Theories...

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