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Unformatted text preview: Circle middle to outside (find in book) Consumer An-n Do what they do best and do it very well then partner with someone else that is really good at what they do too Retailer could do all things but having the fiber Really about partnerships and working together to get the things to the retailer Ex: Nike Wholesale brand, outlets, Nike town, own retail stores Another example underarmer, coach Disadvantage More disadvantage for retailers because more competition cause exclusive What they will do Then make exclusives for like finish line (Nike) Divide their catalog up Like fitness Kohls Issues 1.Speed Factories to vendors fast 2.Cost 3.Accurate as possible Right goods right place right time Office Depot Issues Ability to plan on a consistent basis Planning for the demand Any unforeseen issues Gas prices going back up...
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- Fall '09