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Interview Ashton Bryant

Interview Ashton Bryant - Go to Mall look at certain brands...

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Evan Brown Girton Extended Essay AA 12 October 2009 Interviews (Experiential) Ashton Bryant 17 1) How often do you notice ads? Do you feel like you respond to them? Do they particularly appeal to you? Don’t think much of them, think commercials are stupid, ignore it Yeah they get me excited but don’t go buy stuff cause don’t want to spend money 2) What qualities do ads show for their clothes? This could be noticed in catalogues or store fronts not necessarily a television ad. People Chillin, hanging out, cool to him 3) What stores do you go to when looking for clothes? How do you know about these stores? Why do you shop there? Mall, Fame, Man-Alive (Independent Stores) Dress up – Express Have clothes I like, look good in, whats in style, black people clothes
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Unformatted text preview: Go to Mall look at certain brands, people in the stores, talk to friends, see stores in mall 4) Have you ever bought something with out seeing an ad for it? How did you know about it? • Yes- heard from friends 5) Have you ever bought something out of impulse (seemed like a good idea at the time), then never wore it? If so, what did you buy? • Yes, didn’t try them on in rush, pants didn’t fit right 6) Why do you buy the brands that you do? Example: Buy Nike because I trust the brand will be recognized as cool and is always popular. • Nike – shoes • Miskine – Clothes/ shirts • Phat Pharm/ Sean john/ Dickies – pants • Have type of clothes you like it’s the “in thing,” opinions of what others say matters – go with the flow...
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