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Unformatted text preview: Resort Operations
Chapter 20 Historical Perspective
Historical Early resorts were either seaside with a high summer season—OR—ski resorts in the mountains with a high winter season As transportation developed, and more and more families got cars, resorts flourished Early 1960’s
Early Four season concept was born – Offering year round attractions This minimize the financial risk of relying on one season a year for business Resorts can be categorized by:
Resorts Location relative to the primary market – How far guests travel and by what means (car, plane, or train) Primary amenities – Setting and climate Mix of residential, lodging, and...
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- Fall '10