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Chapter 20 Resort Operations & Management


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Unformatted text preview: g places Resort Characteristics Resort Recreational opportunities Location is critical – Exceptional scenery – Natural resources Lodging facilities Superior quality food and beverage Discretionary: Time & Money Discretionary: The time and money that guests spend at a resort is discretionary, meaning freely chosen. Resorts are impacted by demand elasticity to a much greater extent than traditional hotel properties Resorts vs. Hotels Resorts Resorts differ from traditional hotel properties in many ways: Resorts are self­contained; everything the guest needs is on­site Attractive amenities are e...
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