Objectives_Ch09 - Objectives Chapter 9(Thinking and...

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Unformatted text preview: Objectives: Chapter 9 (Thinking and Language) (pages 369-403) Compare algorithms, heuristics, and insight as problem-solving methods. Algorithms are methodical, logical rule or procedure that guarantees solving a particular problem. Contrasts with the usually speedier-but also more error-prone- use of heuristics. Heuristics are a simple thinking strategy that often allows us to make judgments and solve problems efficiently; usually speedier but also more error- prone than algorithms. Insights are a sudden and often novel realization of the solution to a problem; it contrasts with strategy-based solutions. Explain how the representativeness and availability heuristics can cause us to underestimate or ignore important information. The representativeness heuristic leads us to judge the likelihood of things in terms of how they represent our prototype for a group of items. The availability heuristic leads us to judge the likelihood of things based on how readily they come to mind, which often leads us to fear the...
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