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Unformatted text preview: Accounting Across the Organization Sandy Jones/iStockphoto. If Hollywood were run like a real business, where things like return on investment mattered, there would be one unchallenged, sacred principle that studio chieftains would never violate: Make lots of G-rated movies. No matter how you slice the movie businessby star vehicles, by budget levels, by sequels or franchisesby far the best return on investment comes from the not-so-glamorous world of G-rated films. The problem is, these movies represent only 3% of the total films made in a typical year. Take 2003: According to Motion Picture Association of America statistics, of the 940 movies released that year, only 29 were G-rated. Yet the highest-grossing movie of the year, Finding Nemo , was G- rated. . . . On the flip side are the R-rated films, which dominate the total releases and yet yield the rated....
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- Fall '11