Lecture7- Health Education Promotion

Lecture7- Health Education Promotion - Health Promotion...

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1 Health Promotion Planning October 27, 2007 If you build it…. They will come?
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2 Health Promotion Health Education Regulation Organiz- ational Social Economical Political Policy Health Education Health Promotion Any planned combination of educational, political, environmental, regulatory or organizational mechanisms that support actions and conditions of living conducive to the health of individuals, groups or communities.”
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3 Health Education • A PART OF health promotion •“ Any combination of planned learning experiences based on sound theories that provide individuals / groups / communities the opportunity to acquire information and the skills to make quality health decisions Program Planning • A process in which an intervention is planned to help meet the needs of a specific group of people • What ‘counts’ as an intervention? –B rochu re? – Press Release / PSA / Article – One-time workshop / session – Long term (4 / 6 weeks? 1 year / longer?) – Single person / family / Community- wide focus… Generalized Model… Understanding the Community/ priority population ( specific group ) –Know they’re needs better than you do –Must be engaged in process –Serve as ‘mini-ambassadors’
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4 Generalized Model Assessing the Needs of the Target Group Step 1 : Determine the Purpose and Scope of Assessment • What do you need to know? • What / how much can you afford to gather? (BRFSS) • What skills / resources do you have ‘in-house’ ? Generalized Model (Needs Assessment) Step 2 : Gathering the data •Surveys (telephone, paper, online, personal interview) • Key informant interviews • Focus groups • Gap analysis • Direct Observation
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This note was uploaded on 11/09/2011 for the course PUBLIC HEA 232 taught by Professor Berger during the Fall '11 term at Rutgers.

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Lecture7- Health Education Promotion - Health Promotion...

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