BLUE RIDGE SPAIN2 - industry (restaurants). How did this...

Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
Case Questions A. Describe the distinctive features of the Spanish business environment. B. What skills were important for Gene Bennett in negotiating the joint venture with Terralumen from 1983-85? C. Describe the evolution of Blue Ridge’s legal and corporate status over time. D. Compare the key success factors (KSF) in Delta’s industry (snacks, beverages) with KSF in Blue Ridge’s
Background image of page 1
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: industry (restaurants). How did this affect Deltas preference for entering foreign markets via acquisitions rather than joint ventures? E. Describe organizational & management decisions that Delta made after it acquired Blue Ridge. What did these decisions suggest about Deltas management...
View Full Document

Ask a homework question - tutors are online